Hi, I’m Tom, an author of

Websites designed to sell expertise

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I help coaches and consultants be seen for the experts they are and communicate the value of their work with well-structured marketing websites.

What I do

I help coaches and consultants be seen for the experts they are and communicate the value of their work with well-structured marketing websites.

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100+ websites built since 2006

Schedule a call to see how I can help your practice

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Why most websites fail

Design without strategy is guesswork...

Where to begin?

Which designer to chose and based on what? What content to prepare for the website and how to structure it?

Which direction to take?

Tired of going back-end forth with the designer making changes along the way that seem like arbitrary decisions?

What went wrong?

Why the website you spent so much effort on doesn’t quite click with your audience?

Strategic approach

Begin your website by asking right questions

01. Value proposition

Who are your ideal clients?

Identify the traits of clients who would value your offer the most and call them by their name.

02. Pain & Gain

What do they want?

Go deep into their current pains, the desired state and how you can help them get there.

03. Proof of expertise

Why should they trust you?

Demonstrate your capability with examples of successful client transformation in the past

04. Irresistible Offer

What is their
next step?

What is the next step that is an absolute no brainer and they would feel stupid to refuse?

Want to get the answers?

Schedule a call to align design decisions

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4-week Website process

Designer with a marketing mindset

I combine strategic facilitation frameworks used by leading marketing agencies with over 15 years of work as a designer and developer to make sure that every website project I work on begins with a clear plan and the execution that follows is in full alignment with the strategy throughout all stages of my process.

the 4-week Process
Week 01

Workshop

Gather insights about your practice, audience and craft an irresistible offer over a series of strategic workshops.

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Week 02

Blueprint

Plan the website section-by-section using Website Blueprint™ framework in alignment with gathered insights.

Week 03

Design

Create a distinctive style by exploring and combining visual directions into one that fits your brand.

Week 04

Launch

Bring the design to life in a week with Weblow, an intuitive no-code platform integrated with your marketing tools.

Frequent questions

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Ask me anything

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  • How much do you charge?

    Anywhere between £1,000 to £10,000 or an equivalent in your currency depending on the complexity of work and the impact it makes.

  • What are your payment terms?

    As a standard I have 4 milestones: a 25% payment paid at the end of each phase which usually takes a week.

  • How long does a website take?

    One month. This is how long on average a website project takes to complete.

  • What experts do you work with?

    Most of my typical clients are solo experts such as real estate agents, architects, interior designer, lawyers, therapists, business and life coaches.

  • What software do you use?

    Webflow. It is considerent one of the fastest, most flexible platforms to develop a website that supports integration with most marketing tools as well as very easy to use when it comes to updatating pages or posting new content.

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    30 minute intro call

    Ready to talk?
    – Book a call

    Schedule a free non-obligatory call to discuss your online marketing challenges, see my approach in action and find out if there is a fit for us to work together.

    Have a question?

    Drop me a line or give a call:

    £945*

    * Paid upon full satisfaction with the workshop.

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